Flyers for Amusement Parks: Attract Families and Fill Your Gates With Local Print Power
Why Flyers Are a Thrill Ride for Amusement Park Marketing
Amusement parks thrive on energy, nostalgia, and community buzz. While digital ads help reach wide audiences, flyers provide something no screen can replicate—local presence and physical anticipation.
Handing someone a flyer feels like handing them a ticket to fun.
So, what is a flyer’s role for theme parks and family attractions? It turns everyday errands into spontaneous “let’s go this weekend” decisions. Whether you run a mini-park, adventure zone, or full-scale ride destination, flyers meet guests where they’re already making plans.
What to Include on an Amusement Park Flyer
A great amusement park flyer should look like a fun day in your pocket—vivid, exciting, and easy to act on.
Key elements:
Headline: “Canada’s Best Day Out!” or “Unlimited Rides. One Epic Ticket.”
Features: rides, water zones, arcades, food courts, themed areas
Perks: free parking, family packages, season pass benefits
Offer: “Save 20% on gate admission with this flyer” or “Kids ride free on weekdays”
CTA: “Show flyer at entrance”, “Scan to save”, or “Call to book group visits”
Make the design work for you using why flyer design matters: the secret to higher conversions & profitable scaling.
Where to Drop Flyers for Amusement Parks
Your audience is everywhere: local families, school groups, teens, tourists. Flyers let you meet them where life happens.
Top drop zones:
Schools, daycares, community centers, and youth groups
Grocery stores, toy stores, and mall bulletin boards
Pediatric clinics and family dentists
Fast food spots, coffee shops, and cinemas
Tourist offices, hotels, and Airbnbs
For real placement impact, check how to deliver flyers that actually get read.
Do Flyers Really Work for Amusement Parks?
Absolutely. For large, family-focused attractions, flyers create tangible excitement—and trust. And the numbers back it up.
Flyer Canada clients in event and entertainment industries report:
4.4% average conversion rate, vs. just 1.41% for typical digital ads
51.8% lower cost per customer acquisition
ROI of 3x to 29x, especially when paired with seasonal or group promotions
Get more insight from 13 stats that prove the effectiveness of flyer marketing.
When to Launch a Flyer Campaign for Your Park
Like a great coaster ride, flyer timing is everything.
Peak launch periods:
May–June: season openers and end-of-school buzz
Mid-July: repeat visits and event-driven spikes
Late August: “last chance” reminders before school
March break: indoor amusement centers or early spring specials
To stay visible all season, apply why repetition is your secret weapon in direct mail marketing.
Flyer Offers That Actually Drive Attendance
The right offer makes a parent or teen say, “Let’s go now.”
Effective flyer ideas:
“Buy 3 passes, get 1 free—flyer exclusive”
“Show this flyer to save $10 at the gate”
“Early bird season pass discounts with flyer”
“Free drink or snack with flyer redemption”
Avoid common missteps with the do’s and don’ts of effective flyer advertising.
Case Study: Family Amusement Park in Niagara Region
A regional park ran a flyer campaign just ahead of their grand re-opening with the headline:
“New Rides. New Thrills. 20% Off Admission With This Flyer.”
Flyers were distributed through 10 local schools, 3 grocery chains, and 4 toy stores.
Results in 30 days:
417 flyer redemptions
68 upgraded to season passes
ROI: 12.3x, with 40+ Google reviews and 13 Facebook check-ins referencing the flyer
The park used the momentum to plan a second wave of drops mid-summer.
Ready to Power Up Your Park’s Foot Traffic?
Flyers help amusement parks build buzz, fill gates, and delight families all season long. Whether you're running rides, hosting events, or boosting group bookings—print gets people through your doors.
Flyer Canada helps parks like yours create exciting, well-targeted campaigns that spark visits from first glance.
To get started, visit our contact page, check out the online store, or call 437-524-5287 today.
