---
title: 13 Stats That Prove the Effectiveness of Flyer Marketing — Flyer Canada
description: Flyer marketing remains one of the most effective strategies in 2024. Discover 13 statistics proving why flyers outperform digital ads in engagement and conversions.
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---

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# 13 Stats That Prove the Effectiveness of Flyer Marketing

![Emerson Buhat](https://7528315.fs1.hubspotusercontent-na1.net/hub/7528315/hubfs/raw_assets/public/mV0_d-cms-elevate-theme_hubspot/elevate/images/avatar-placeholder.jpg?width=48&height=48&name=avatar-placeholder.jpg)

 Emerson Buhat

March 18, 2025

# 13 Stats That Prove the Effectiveness of Flyer Marketing

Mar 18

 Written By [Emerson Buhat](https://flyercanada.ca/blog?author=67979eae296aef36a4884bf7)

Flyer marketing remains **one of the most underrated yet powerful tools** in a business’s advertising strategy. While digital ads dominate today’s landscape, physical marketing continues to deliver **higher engagement, brand recall, and conversions**.

Unlike digital ads that get scrolled past, blocked, or ignored, **flyers are tangible**, engaging consumers in a way online advertising simply can’t. **89% of people remember receiving a flyer**, and nearly **half of them keep it for future reference**.

Still wondering whether **flyers are worth the investment**? These **13 key statistics** will prove why flyer marketing remains **one of the most effective strategies** for businesses in **2024 and beyond**.

Ready to **launch a high-impact flyer campaign**? [**Get a free consultation**](https://flyercanada.ca/contact) or call **437-524-5287** to discuss your strategy.

## 1. 89% of People Remember Receiving a Flyer

Flyers make a **lasting impression**. Unlike digital ads that disappear within seconds, physical marketing materials **stick in people’s minds**.

**Why This Matters:**

- **Brand recall is critical**—when potential customers are ready to buy, they’re more likely to **remember a flyer they held in their hands**.
- This statistic proves that flyer marketing has an **edge over digital ads**, which often fail to make an impact.

**Want to create memorable flyers?** [**Order now**](https://flyercanada.ca/store) and get your message noticed.

## 2. 79% of Consumers Engage With Flyers

Almost **8 in 10 people** don’t just glance at flyers—they **keep them, pass them along, or take action**.

**Why This Matters:**

- Flyers **increase word-of-mouth marketing** by getting shared.
- They **stay in homes longer**, ensuring multiple opportunities for engagement.

**Maximize your flyer’s reach with strategic distribution.** [**Get expert distribution help**](https://flyercanada.ca/contact)**.**

## 3. 45% of Consumers Keep Flyers for Future Use

Nearly **half of consumers** **hold onto flyers** long after receiving them.

**Why This Matters:**

- Unlike digital ads that **disappear instantly**, flyers **remain in sight**, increasing their effectiveness over time.
- Whether it’s a **discount code, service offer, or event announcement**, a **well-designed flyer continues working** days or even weeks after distribution.

**Want your flyers to have a lasting impact?** [**Order high-quality flyers today**](https://flyercanada.ca/store)**.**

## 4. 38% of Flyers Stay in Homes for Days, 13% for Over a Week

A flyer doesn’t just **generate instant awareness**—it continues **reinforcing the message** for days or weeks.

**Why This Matters:**

- A flyer that **remains visible on a counter, fridge, or desk** serves as **a daily reminder** of your brand.
- This **longer exposure** increases the chances of **consumer action**.

**Ensure your flyers stand out with premium design and print.** [**Get a quote**](https://flyercanada.ca/contact)**.**

## 5. 62% of Consumers Skip TV Ads, 81% Ignore Newspaper Ads

People **tune out traditional advertising**, but flyers allow consumers to **engage at their own pace**.

**Why This Matters:**

- Flyers **don’t interrupt**—they offer a **passive, consumer-friendly way** to connect.
- Unlike TV or newspaper ads, flyers **aren’t easily ignored or skipped**.

**Want a marketing tool people actually pay attention to?** [**Start your flyer campaign**](https://flyercanada.ca/store)**.**

## 6. 42.7% of Internet Users Block Digital Ads

With nearly **half of online users blocking ads**, **digital-only marketing is losing visibility**.

**Why This Matters:**

- Flyers **bypass digital restrictions** by delivering your message **directly to consumers**.
- No algorithms, no ad blockers—**just direct engagement**.

**Reach more customers without ad-block limitations.** [**Start your campaign**](https://flyercanada.ca/contact)**.**

## 7. 33% of People Keep Flyers With Coupons or Discounts

Consumers **value savings**, and flyers with special deals are **more likely to be kept and used**.

**Why This Matters:**

- Discount-based flyers drive **store visits and online purchases**.
- The **longer a flyer is kept**, the **greater the chance of conversion**.

**Add an exclusive discount to your flyers.** [**Order now**](https://flyercanada.ca/store)**.**

## 8. Flyers With a Discount Code Are 50% More Likely to Be Kept

A simple **promo code on a flyer can double its effectiveness**.

**Why This Matters:**

- Consumers **appreciate a good deal** and will hold onto flyers that **offer savings**.
- This **prolongs exposure**, giving more time for consumers to act.

**Boost conversions with a high-retention flyer design.** [**Get in touch**](https://flyercanada.ca/contact)**.**

## 9. 71% of Consumers Find Coupons and Samples Helpful

Promotions **increase engagement**—flyers with a tangible incentive see **higher retention rates**.

**Why This Matters:**

- People **actively use flyers** to discover deals and services.
- A simple **discount or giveaway can drive sales immediately**.

**Make your flyers work harder with the right offers.** [**Get expert help**](https://flyercanada.ca/contact)**.**

## 10. 88% of Companies Report Success With Flyer Marketing

Businesses across industries **see real results** from flyer campaigns.

**Why This Matters:**

- If almost **9 in 10 businesses** say flyers work, there’s **no reason not to try them**.
- Whether for **brand awareness, lead generation, or sales**, flyers **deliver results**.

**Want a high-impact flyer campaign?** [**Let’s talk**](https://flyercanada.ca/contact)**.**

## 11. 42% of Businesses Consider Flyers Critical to Their Marketing

Over **40% of companies rely on flyers** as a **core marketing strategy**.

**Why This Matters:**

- Flyers provide a **cost-effective, high-ROI** marketing solution.
- They integrate seamlessly with **digital campaigns**.

**Ready to make flyers a key part of your strategy?** [**Order today**](https://flyercanada.ca/store)**.**

## 12. 48% of Consumers Take Action After Receiving a Flyer

Flyers **drive real engagement**—nearly **half of recipients** visit a store, **look up the brand, or make a purchase**.

**Why This Matters:**

- Flyers lead to **website visits, calls, and in-person traffic**.
- A well-designed flyer can **convert interest into sales**.

**Want more conversions?** [**Get started today**](https://flyercanada.ca/contact)**.**

## 13. 48% of Consumers Respond to Flyer Ads

Flyers **outperform digital ads**, driving nearly **50% response rates**.

**Why This Matters:**

- High response rates mean **more leads and sales**.
- Flyers create a **sense of trust and credibility** that digital ads lack.

**Ready to launch a campaign that actually works?** [**Contact us now**](https://flyercanada.ca/contact)**.**

### **Final Thoughts: Make Your Flyers Work for You**

With **proven response rates**, **high retention**, and **strong conversion potential**, flyer marketing is a **must-have strategy** for businesses of all sizes.

📞 **Call 437-524-5287**  
📩 [**Get a quote**](https://flyercanada.ca/contact)  
🛒 [**Order flyers now**](https://flyercanada.ca/store)

Maximize your **reach, engagement, and ROI** with **Flyer Canada’s expert printing and distribution services**.

[![](https://images.squarespace-cdn.com/content/v2/namespaces/memberAccountAvatars/libraries/67979eae296aef36a4884bf7/0fc35237-9fbf-4e32-aed1-bc818c2b37c3/thirdPartyMemberAvatar-67979eae296aef36a4884bf7-8fc92c41-2b28-47dd-a211-6a893857de9f?format=300w) Emerson Buhat](https://flyercanada.ca/blog?author=67979eae296aef36a4884bf7)

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