Flyers for Restaurants: How to Drive More Orders, Foot Traffic, and Local Buzz
In a world where restaurants are constantly fighting for attention—between third-party apps, social media ads, and ever-changing algorithms—many business owners are asking a simple question:
Do flyers still work for restaurants?
The answer: absolutely. In fact, they might be one of the most reliable and cost-effective ways to drive local awareness, boost dine-in foot traffic, and increase takeout or delivery orders—especially when paired with smart design and targeted delivery.
At Flyer Canada, we’ve helped restaurants across Canada fill seats and fire up their kitchens with well-executed flyer campaigns. In this guide, we’ll show you exactly how flyers work for restaurants—and how to use them to your advantage.
Why Flyers Still Work for Restaurants in 2025
Let’s get straight to the point: flyers aren’t outdated. They’ve evolved—and when done well, they outperform many digital efforts.
Here’s why restaurants are still seeing success with flyers:
They land where people make decisions—at home, when they’re hungry and looking for meal options.
They’re physical—unlike ads that disappear in a scroll, a flyer sticks around on a counter or fridge.
They’re targeted—you can reach nearby homes, apartment buildings, or businesses with pinpoint accuracy.
And the results speak for themselves. Flyer Canada’s campaigns for restaurant clients often deliver:
4.4% average conversion rate
51.8% lower customer acquisition costs
3x to 29x ROI, depending on the campaign type and timing
📈 Want proof? Here’s how one campaign generated over $100K in three days.
Best Times to Use Flyers for Restaurants
Flyers work year-round, but some of the most effective moments to launch a campaign include:
New location openings
Menu changes or seasonal features
Delivery or takeout service launches
Slow weeks or mid-month traffic dips
Holiday specials (Mother’s Day, Valentine’s, etc.)
Limited-time discounts or combos
Timing matters. If your flyer shows up just as someone is deciding what to eat, you win. That’s why repetition works too—stay visible when the appetite hits.
🌀 Curious how frequency affects results? Read why repetition is your secret weapon.
What to Put on Your Restaurant Flyer
A great flyer isn’t just a menu—it’s a call to crave.
Here’s what we recommend including:
A mouth-watering photo of a signature dish or combo
A limited-time offer (like “Free Appetizer with $25+ Order” or “10% Off This Week Only”)
Clear service options: dine-in, takeout, delivery, or all three
QR codes for fast online ordering or app downloads
Your location, hours, phone number, and social handles
And make sure the headline is irresistible. “Hungry?” beats “Now Open.” Hook first, explain second.
Want help designing a flyer that’s built to perform? Here’s how to create flyers that inspire immediate action.
Smart Flyer Ideas for Restaurants
Need campaign inspiration? These flyer ideas have worked well across casual dining, quick-service, and fast casual brands:
Combo of the Month: Highlight a seasonal dish or lunch special with limited-time pricing.
Delivery Zone Promo: Offer a discount to new neighborhoods now within range of your delivery service.
Event Night: Promote trivia nights, live music, or theme dinners with an RSVP or QR link.
Loyalty Push: Encourage downloads of your loyalty app or signups for rewards in exchange for a free item.
Reactivation: Target homes that haven’t ordered in months with a “We Miss You” offer.
You can also pair your flyer drop with a digital push—drive traffic to your Instagram or booking platform and capture more leads.
Want to make sure your flyer format is right for your goals? Here’s how to choose the best flyer size.
Where to Deliver Restaurant Flyers
Flyers give you full control over distribution—something digital doesn’t offer. For restaurants, some of the best zones include:
Nearby residential neighborhoods within 3–5 km
Apartment and condo buildings
Local businesses that might order lunch catering
Hotels or short-term rentals near your location
College campuses for student promos or fast-casual meals
At Flyer Canada, we help restaurants choose high-intent zones with the right income, lifestyle, and distance match. That means no wasted impressions—just real customers close by.
Need help narrowing your target? Learn why targeted delivery beats mass distribution.
Trackable Results That Drive Real ROI
One reason flyer marketing works so well for restaurants is that it’s measurable.
Every campaign should include:
A promo code unique to the flyer
A QR code linked to online ordering
An offer that customers need to redeem in person or online
This helps you track how many orders came directly from your flyer—and lets you improve future campaigns based on what worked best.
If you’ve tried ads without knowing what worked, flyer tracking gives you clear attribution—which means smarter marketing over time.
Need more insights? Check out how much flyers cost and what kind of return you can expect.
Give Your Restaurant the Visibility It Deserves
Digital ads are crowded. Social is unpredictable. But a well-designed flyer, placed in the right hands at the right time, delivers something better—attention, action, and appetite.
Whether you’re launching a new dish, opening your doors, or trying to boost midweek orders, flyers give you a tangible, trusted way to stay top-of-mind with hungry locals.
When paired with great food, strong branding, and a clear offer, flyers don’t just work—they win.
Ready to Drive More Orders With Restaurant Flyers?
Flyer Canada helps restaurants across Canada design, print, and deliver high-performance flyers that get read, remembered, and redeemed. We’ll help you reach nearby customers, craft a crave-worthy message, and turn every flyer into a table filled, an order placed, or a regular earned.
To get started, reach out through our contact page, place your order through our online store, or give us a call at 437-524-5287. Let’s make your next restaurant flyer campaign the one that really delivers.
