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Flyer Canada

Government Services Flyer Delivery

Promote your programs, reach local residents, and increase public engagement with targeted flyer campaigns built for government agencies and community service organizations.
Case Study

Passage

The Approach:

Passage wanted to boost awareness for their student financing programs and reach more applicants needing support with tuition and admissions. We launched a targeted 10,000-flyer campaign, focusing on student-heavy neighbourhoods and communities with strong interest in education.
The flyer featured clear benefits, simple pricing, and a large QR code to help students check eligibility instantly.

The Results: 

The campaign generated a strong increase in QR scans and application starts. Many students mentioned the flyer when beginning the financing process, and awareness for Passage’s low-monthly-payment plans grew significantly.
The success of the drop led Passage to continue using flyers ahead of each school intake to maintain steady, high-quality leads.

The Approach:

Canada-CPR wanted to boost registrations for their first aid, CPR/AED, and workplace safety training programs. To help them reach students, workers, and employers, we launched a targeted 10,000-flyer campaign focused on neighbourhoods with high student density, commercial areas, and workplaces that require certification.
The flyers highlighted their WSIB-approved courses, clear pricing, student discounts, and industrial training options.


The Results: 

The campaign drove a strong increase in course inquiries and same-week registrations, with many trainees mentioning the flyer during sign-up. The training breakdown and visible WSIB approval helped build trust and attract both individual learners and employers booking group sessions.
Following the success of the initial drop, Canada-CPR continues running seasonal flyer campaigns to promote renewals and new certification dates.

 

 

Case Study

Canada-CPR

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Who We Serve

We support a wide range of government and public-service organizations across Canada. Whether you manage a national program, operate a regional office, or run a local community initiative, our flyer solutions help you increase awareness, drive engagement, and reach the residents who matter most.

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Government Programs

We create clear, brand-consistent flyers that highlight key public services, deadlines, benefits, and community initiatives — helping government departments stay recognizable and effectively reach their target audiences.

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Community & Public Outreach

From local events to public awareness campaigns, we help you reach the right households with solo or shared mail drops — ideal for promoting workshops, safety programs, seasonal reminders, or community support services.

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Training, Education & Certification Services

Perfect for first aid programs, workforce training, and public education initiatives, our flyer campaigns help training providers increase enrollments and keep residents informed about essential certifications.

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Local & Regional Service Providers

Whether you're a municipal office, nonprofit partner, or community organization, we provide cost-effective flyer solutions that help you stay visible and top-of-mind within your region.

Why Do Our Flyers Work for Government Services?

Drive Immediate Action

Designs That Convert

Our design team has worked with a wide range of government programs and public-service organizations. We know exactly what gets residents to take action — and what doesn’t — and we apply that expertise to every flyer we create. Clear information and strong visuals ensure your message is noticed.

Drive Immediate Action

Targeted Delivery

We help you target specific postal codes, communities, and demographic groups based on the outreach goals of your program. Flyers are delivered directly into the hands of residents most likely to benefit from, participate in, or respond to your government service.

Drive Immediate Action

Tracking & Analytics

Every government flyer campaign can include QR codes, sign-up links, or informational landing pages — giving you a simple way to measure engagement. We use tracked data to improve future outreach, making every campaign stronger than the last.

The process
 

Choose Your Zones

We help you identify the most effective postal codes around your restaurant based on neighbourhood density, demographics, and proximity to your location. This ensures your flyers reach households most likely to order or visit.

 

Design & Print

Our team of ex-fortune-500 designers work with you to finalize a draft prone to convert, then we print your flyers in our state-of-the-art production facility using sizes, paper stocks, and finishes that perform best for government-industry campaigns. Standard production takes 3–7 business days, and every flyer is made with high-quality materials built to stand out and drive conversions.

Delivered to Households
 

As a Canada Post Authorized Service Provider, we deliver your flyers directly through the mail to the neighborhoods and demographics you want to reach. Our team manages all scheduling to ensure your flyers are delivered on the highest-converting days for government businesses.

"There's Flyers... then there's Flyer Canada"

- Campaign Manager, Conservative Party Of Canada

FAQ's

What Are Your Direct Mail Guarantees?

Every direct mail campaign is conducted through Canada Post. We provide direct invoices from Canada Post as proof of delivery. Utilizing Canada Post ensures the most reliable method of flyer distribution.

How Are Flyers Distributed?

Flyers are delivered through Canada Post, a trusted and established distribution network. A detailed breakdown of the distribution area is provided, with exact route names and mapping, ensuring precise delivery. Flyer Canada Inc. is an authorized service provider of Canada Post.

How Long Does Flyer Delivery Take?

The flyer delivery process through Canada Post typically takes 7-20 business days, plus transport times. This depends fully on whether your Canada Post center is classified as "major," "non-major," or in the "northern region." The average comes to 12 business days, and anything 15+ realistically reserved for very rural areas.

Where Are The Flyers Delivered?

You can choose any area within Canada for flyer delivery, and we can suggest optimal areas based on your business profile. On request, we offer demographic targeting (targeting ages, gender, income class, building age, children age, etc) to ensure your flyers reach the most relevant audience. We can operate based on a radius around an address, postal codes, municipality names, and more.

How is Flyer Canada different from other flyer distribution companies?

Flyer Canada is a full-service flyer marketing company that handles everything from professional design and commercial-grade printing to targeted delivery. What sets us apart is our focus on results — our design team includes ex-Fortune 500 designers, and our average conversion rate is 4.4%, more than triple the industry average of 1.41%. We print in-house and use Canada Post for trusted delivery across the country, ensuring your flyers actually get into people’s hands.

Why not just go directly to Canada Post myself to run a flyer campaign?

Great question. While Canada Post is excellent for delivery (we use them too), they don’t offer the design, targeting, and optimization services we do. Most businesses that go directly through Canada Post see about a 1.41% conversion rate. Our clients average 4.4% — that difference can mean the difference between losing money and making thousands in profit. It’s our creative strategy and marketing expertise that makes the campaign successful. Flyer Canada is also an authorized service provider of Canada Post, and able to distribute flyers on your behalf.

Can you give me a clear idea of how much your flyers cost?

Absolutely! Flyer Canada offers simple, all-inclusive pricing that covers design, printing, and Canada Post delivery. You can view full pricing details or place an order anytime by visiting flyercanada.ca/store.

Isn’t this kind of flyer advertising a bit expensive?

It may seem like a significant investment at first glance, but what matters most is your return. Many of our clients see returns ranging from 3x to 29x their ad spend. For example, one campaign that cost $8,976 brought in $220,000 in revenue. We focus on making sure your campaign pays for itself — and then some.

How can I be sure that my flyers are actually being delivered to the right places?

We distribute through Canada Post, which is known for its reliability and nationwide reach. Before any campaign begins, we provide you with a full report that includes area maps and the quantity of flyers going to each zone. If there’s ever a question about delivery, Canada Post conducts an investigation, and if an error is found, we’ll reprint and redistribute your flyers at no extra cost to you.

Aren’t flyers outdated in today’s digital world?

Not at all. While digital ads average a conversion rate of just 0.12%, our flyer campaigns average 4.4%. Paper marketing still works because people trust and engage with what comes in their mailbox — especially when the design and message are optimized for conversion. That’s why we see clients coming back again and again.

What kind of payment structure do you require to start a campaign?

We ask for a fully refundable $500 deposit to get started on your flyer design. Once you approve the final design, the remaining balance is due before we move forward with printing and delivery. This structure ensures you're only fully committing once you're happy with the creative direction.

I’ve tried flyer marketing before and it didn’t work — why would this be any different?

Most likely, the problem wasn’t the flyer — it was the design, the targeting, or the messaging. At Flyer Canada, our designers have trained with brands like Subway and Pita Pit and are trained to create materials that convert. We’ve developed a formula that delivers real ROI, which is why our clients see an average of 4.4% conversion compared to 1.41% industry-wide.

I’ve received a cheaper quote elsewhere — why should I choose Flyer Canada?

If the cheaper quote is for door-to-door delivery, keep in mind that these services don’t have the same level of trust or consistency as Canada Post. And if the quote is for Canada Post delivery through another vendor, remember this: our average conversion rate is 4.4%, compared to the industry average of 1.41%. With Flyer Canada, you’re not just getting distribution — you’re getting proven results that maximize your return.

How do I know if flyers will work for my specific business or industry?

Chances are, they will — because they’re already working for your competitors. We’ve worked with over 10,000 businesses across Canada, including local contractors, realtors, daycares, restaurants, franchises, and more. Our targeted design and delivery approach consistently produces a 3–29x return on ad spend.

What’s included when I run a campaign with Flyer Canada?

Every campaign includes professional design with unlimited revisions, high-quality printing at our commercial facility, and targeted delivery via Canada Post. We also provide detailed delivery reports, demographic targeting, and optional performance tracking using tools like QR codes. From start to finish, our goal is to drive real, measurable results for your business.

Can I choose exactly where my flyers get delivered?

Yes! You can give us specific postal codes, select neighborhoods, or even just a central address and a radius. From there, we’ll use demographic data to help you reach the right audience. With Canada Post, we can target any area in the country — urban or rural.

Government Industry Flyer Delivery: Highest Converting Campaigns for Auto Businesses

 

Direct Mail Advertising for the Government Industry with Flyer Canada: 3x–29x ROAS

Flyer Canada delivers powerful results for Government businesses across Canada through targeted flyer distribution. With Return on Ad Spend (ROAS) between 3x and 29x, we help auto dealerships, repair shops, and car service centers scale effectively using one of the most reliable advertising channels — direct mail.

Government Flyer Campaign ROI Benchmarks and Conversion Stats

  • 3x–29x average ROAS across Government flyer campaigns
  • 51.8% reduction in customer acquisition cost among local Government clients
  • 4.4% average conversion rate, outperforming the 1.41% direct mail industry average

Flyer Retention Rates in the Government Industry: How Long Flyers Stay in Homes

Based on Canada Post research and third-party studies:

  • Flyers remain in homes for an average of 17 day
  • 94% of recipients read Government flyers they receive
  • Flyers are shared among household members, increasing exposure and repeat visibility

This extended lifespan builds brand awareness and drives consistent service bookings and dealership visits — results most digital ads can’t match.

How Government Flyer Distribution Works: Canada Post + Flyer Canada System

We manage the complete flyer delivery lifecycle for Government businesses using Canada Post’s Neighbourhood Mail system.
Our proven five-step process includes:

  • Targeting & Planning: Identify the best neighbourhoods using vehicle ownership, income, and demographic data.
  • Creative Design: High-converting flyer design optimized for auto promotions, oil change specials, and seasonal offers.
  • Printing: Premium, full-colour print on durable stock ideal for Government campaigns.
  • Pre-Delivery Prep: Bundling, labelling, and sorting according to Canada Post requirements.
  • Delivery: Timely flyer drops through Canada Post’s nationwide Neighbourhood Mail network.

Government Flyer Delivery Timelines and Campaign Optimization

  • Standard turnaround: 7–20 business days post-design approval (urban zones are faster)
  • Campaigns are launched on days proven to maximize conversions for the Government sector
  • Targeted delivery to vehicle owners, high-income households, and local drivers

Why Choose Flyer Canada for Government Flyer Marketing

  • Canada’s highest flyer conversion rate through expert design and targeting
  • Exclusive volume pricing for repeat auto clients
  • Localized delivery strategies tailored to dealership zones, service areas, and nearby communities

Use Cases for Government Flyer Delivery

  • Drive foot traffic to showrooms and service centers
  • Promote new car sales, seasonal service specials, or tire promotions
  • Boost brand awareness in key postal codes around your dealership or repair shop

Start Your Government Flyer Delivery Campaign Today

Flyer Canada is the trusted direct mail leader for Canada’s Government industry. Whether you’re promoting your latest vehicle lineup, a service discount, or a grand opening, we’ll help you launch an optimized flyer marketing campaign that delivers measurable results.

Contact us today to start your high-ROI flyer delivery campaign for your Government business.